DuWop Private Plum Lipstick

DuWop Private Plum Lipstick

  • $49.95


This is YOUR perfect Plum.

Private Plum is a unique colour-changing lipstick that transforms a single shade of lipstick into an endless variety of hues.  This silky lipstick goes on smoothly, and the rich pigment subtly changes to become the ultimate perfect shade for the wearer's skintone.

Private Plums Lipstick’s proprietary formula blends three naturally derived pigments -annatto, hibiscus, and henna - with the technology behind the classic “mood lipsticks” of the 1970s to provide a shade that adapts to suit each individual's colouring. Annatto lends a rich pigment base, while hibiscus flowers offer gentle antiseptic properties, and henna leaves behind a long-lasting stain.

Additional hydrating ingredients such as beeswax, caster oil and Vitamin E keep the lip colour lightweight and emollient.

Private Plum- The perfect deep plum shade